{"id":22589,"date":"2022-01-30T13:18:07","date_gmt":"2022-01-30T21:18:07","guid":{"rendered":"https:\/\/voice123.com\/blog\/?p=22589"},"modified":"2023-01-03T11:16:17","modified_gmt":"2023-01-03T19:16:17","slug":"implement-social-commerce-for-your-business","status":"publish","type":"post","link":"https:\/\/voice123.com\/blog\/marketing-trends-tactics\/implement-social-commerce-for-your-business\/","title":{"rendered":"Why you need to implement social commerce for your business"},"content":{"rendered":"\n
\"Social
Image: Envato<\/figcaption><\/figure>\n\n\n\n

The pandemic has brought about many interesting changes. Whether it\u2019s the rise of user-generated content (UGC) \u2014 TikTok mostly \u2014 as the prime source of marketing material<\/a>, or how multi-sensory events are now in demand<\/a>, we\u2019ve seen some rapid changes in the way people consume information and share it. Which leads us to another trend that fits the bill \u2014 social commerce. Social commerce is the combination of e-commerce and social media, using the social platforms to directly sell products and services<\/a>.<\/p>\n\n\n\n

If you\u2019re on Instagram, Facebook and Pinterest, chances are you\u2019ve seen this in action. It\u2019s likely some of your favorite brands have already sold their products right from their Instagram account.<\/p>\n\n\n\n

Compare that with finding their link in their bio, or clicking an external link. It\u2019s so<\/em> much easier. In retrospect, social commerce should\u2019ve been implemented a long time ago. There\u2019s no need to redirect to another site, there are fewer abandoned shopping carts \u2014 it just makes sense.<\/p>\n\n\n\n

So as the Omicron variant continues to prolong this nightmarish portion of the decade, social commerce is parallelly on the rise. And here\u2019s why you should consider implementing it.<\/p>\n\n\n\n

<\/a>Social commerce numbers are impressive<\/h2>\n\n\n\n

Part of the reason why social commerce is booming is because almost everyone around the world is spending more time at home. More time at home equals more time on social media, and more social shopping.<\/p>\n\n\n\n

eMarketer predicts social commerce will be an $80 billion industry by 2025, up from $26.97 billion in 2020<\/a>. It makes sense, given that 81% of shoppers were using social media to discover new brands and research products<\/a> before<\/em> the pandemic.<\/p>\n\n\n\n

Given how easy social shopping is and its lavishly projected $80 billion industry (which is nothing to scoff at), it looks like social shopping is here to stay. And it\u2019s growing rapidly as the pandemic huddles people onto these social platforms.<\/p>\n\n\n\n

What you should do about social shopping<\/h2>\n\n\n\n
\"social
Image: Envato<\/figcaption><\/figure>\n\n\n\n

Start before it\u2019s too late. It\u2019s a rising trend, and the sooner you do it, the sooner customers will appreciate their shopping experience with your business.<\/p>\n\n\n\n

Create product Pins for Pinterest<\/a>, and open your shops on Facebook and Instagram<\/a>. These shops already have integrated features, like building product collections, ad services, business insights, and customer service (via social channels).<\/p>\n\n\n\n

Social commerce has yet to completely take over e-commerce, so don\u2019t just abandon your online storefront. But spend some time thinking about how you can make your customers\u2019 shopping experience seamless. After all, that\u2019s what social shopping is riding on.<\/p>\n\n\n\n

And don\u2019t sneeze at shoppable posts and ads. There\u2019s something exciting about seeing the products in action, and then being able to buy them in the same app. You can even arrange collections and style the presentation. It\u2019s fresh, lively, and catered to the customer.<\/p>\n\n\n\n

<\/a>Final thoughts<\/h2>\n\n\n\n

Is it just us, or are marketing trends evolving at a rapid rate? <\/p>\n\n\n\n

The pandemic put us all on the same page. We\u2019re all stuck at home<\/a>, yet somehow we\u2019re more connected than ever. We experience the same ad fatigue, the same fatigue from affiliate marketing, heck \u2014 even stay-at-home fatigue.<\/p>\n\n\n\n

But that explains why these trends are popping out left and right, and growing at exponential rates. We tend to want the same things now. What a peculiar time!<\/p>\n\n\n\n

In any case, with social selling on the rise, it\u2019s best to get familiar with it because it looks like it\u2019s one of those few nice things to come out of the pandemic. It serves to make the shopping experience easy, and that\u2019s something that\u2019s always going to be valuable to the customer.<\/p>\n\n\n\n

We wish you the best of luck and smooth sailing creating your social commerce experience! And never forget that a voice – like those belonging to the sublime professional <\/a>voice actors you’ll find on Voice123 – will always be an ace up your sleeve when it comes to selling your product or service!<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/div>

Voice123 <\/h4>

Book a voice actor now..!<\/h2>

Browse…<\/h3><\/div><\/a><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

The pandemic has brought about many interesting changes. Whether it\u2019s the rise of user-generated content (UGC) \u2014 TikTok mostly \u2014 as the prime source of marketing material, or how multi-sensory events are now in demand, we\u2019ve seen some rapid changes in the way people consume information and share it. Which leads us to another trend that fits the …<\/p>\n

Why you need to implement social commerce for your business<\/span> Read More »<\/a><\/p>\n","protected":false},"author":45,"featured_media":22596,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1378],"tags":[1306,63,1305,210,2,13],"class_list":["post-22589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends-tactics","tag-social-commerce","tag-social-media","tag-social-media-marketing","tag-voice-acting","tag-voice-actor","tag-voice123"],"acf":[],"yoast_head":"\nWhy you need to implement social commerce for your business - 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