{"id":21458,"date":"2022-10-23T13:21:44","date_gmt":"2022-10-23T20:21:44","guid":{"rendered":"https:\/\/voice123.com\/blog\/?p=21458"},"modified":"2022-12-08T01:11:42","modified_gmt":"2022-12-08T09:11:42","slug":"how-to-write-so-you-can-be-heard","status":"publish","type":"post","link":"https:\/\/voice123.com\/blog\/marketing-trends-tactics\/how-to-write-so-you-can-be-heard\/","title":{"rendered":"How to write so you can really be heard!"},"content":{"rendered":"\n

Knowing how to write so you can really be heard lies at the core of marketing today \u2014 especially online and if you’re using voice over<\/a>. When it comes to marketing, you can have either a few minutes or a few seconds to get your message out there. Your audience will see<\/em><\/strong> what you write but that doesn’t guarantee they will hear<\/em><\/strong> what you have to say. What do we mean by that? Well, first some context.<\/p>\n\n\n\n

An audio picture?<\/strong><\/h2>\n\n\n\n

Have you ever had a friend who worked really hard on a project, putting in precious blood, sweat, and tears, only for it to be mediocre? Maybe it was a presentation. After all the research, sifting through details, and then carefully explaining a topic in a concise manner, somehow the presentation just falls flat.<\/p>\n\n\n\n

Meanwhile, your other friend or coworker, who you know hasn\u2019t put a lot of effort into their presentation, somehow manages to really connect with the audience and stand out. How is that possible? <\/p>\n\n\n\n

It\u2019s a good question. Unless this other speaker had celebrity-level charisma, chances are their lack of effort made their presentation more conversational and easy to digest, versus the hard-working counterpart. Often, what differentiates something from being heard instead of being ignored, is whether or not it was written to be heard. What you write needs to engage two senses in particular: sight and hearing.<\/p>\n\n\n\n

4 Ways to write so you can really be heard<\/strong><\/h2>\n\n\n\n

1. Write with your ears<\/strong><\/h3>\n\n\n\n
\"Write
Image: Envato<\/figcaption><\/figure>\n\n\n\n

The first step in writing to be heard is to learn how to write with your ears. No, not like this<\/a>. Though that\u2019d be both impressive and pretty cool. What we mean is that when you\u2019re writing, it\u2019s best to write as if your target audience is going to hear what you\u2019re saying<\/a>. Feel free to read it aloud! Use your ears. Then ask yourself: are your sentences too detailed and convoluted? Is it hard to pin down one idea at a time? <\/p>\n\n\n\n

If you self-audit yourself with these questions as you write, you\u2019ll notice you\u2019ll write differently than you would for an article or essay. This is crucial. When it comes to writing to be read, normally we write with our eyes instead of our ears. When writing to be read, It\u2019s easy to throw in complex words and ideas in your sentences \u2014 including ifs, ands, and buts \u2014 but that kind of complexity is best left for the eyes and not the ears.<\/p>\n\n\n\n

You can imagine someone hearing that last sentence and getting lost along the way. But if that kind of multi-layered sentence is read in an article, and maybe a detail is missed or something is not understood, it\u2019s easy to simply read the sentence again. <\/p>\n\n\n\n

2. Focus<\/strong><\/h3>\n\n\n\n

Speaking of detail, be sure that it\u2019s really clean and clear. It\u2019s easy to read detail and understand it, but when spoken aloud, it needs buffer time to be understood well. Subjects and descriptions need to be exact because if you\u2019re listening to a podcast or a one-time soundbite, and some dense detail flies over the head, it\u2019s much less accessible and convenient to go find what you\u2019ve missed and listen to it again.<\/p>\n\n\n\n

So writing with the ears in mind will save you from writing a brilliant dissertation that just doesn\u2019t translate to a good script, and will automatically take care of things that\u2019ll help you write to be heard. Like being specific with your use of language.<\/p>\n\n\n\n

3. Use the right language<\/strong><\/h3>\n\n\n\n

Of course, it\u2019s helpful to use the correct language when speaking to your audience, but we also mean to use words that your target audience will relate to. That means, depending on your audience, that you\u2019ll probably be more conversational and simple in your writing.<\/p>\n\n\n\n

You\u2019re going to have to defy that instinct to seem smart or colorful with your words if you want to write to be heard. Because people don\u2019t listen to smart talkers, they listen to good communicators. And good communicators use language that people can understand. It\u2019s important to ask yourself if your target audience uses the words you\u2019re about to use. This way, you can align with the language they use, and communicate on the same level. That\u2019s very useful when trying to write to be heard.<\/p>\n\n\n\n

4. Employ your silver tongue<\/strong> <\/h3>\n\n\n\n

To say someone has a silver tongue means that they\u2019re good with their words, and they\u2019re convincing and alluring. The idiom actually goes back to the 1590s, referring to the pleasing sound of ringing silver.<\/a> Writing to be heard is a chance to make the sound of your words just as pleasing. Sometimes, it just takes the right voice in a voice over. <\/p>\n\n\n\n

Write so you can really be heard<\/strong><\/h2>\n\n\n\n
\"Write
Image: Envato<\/figcaption><\/figure>\n\n\n\n

Using your silver tongue should be a game of cat-and-mouse. The value always has to be apparent, then the chase ensues. Only to reveal more value, and the chase follows. There\u2019s a flow to follow when writing to be heard, otherwise, it can be monotonous and boring. Tease your audience! Keep them on their toes. <\/p>\n\n\n\n

Final thoughts on how to write so you can really be heard<\/strong><\/h2>\n\n\n\n

You can be heard by writing in a way that attracts the audience\u2019s attention. Then guide them smoothly. Start with short sentences. Actually, you should generally stick with them. Then feel free to slightly elongate the next sentence. And then wrap up the audience\u2019s attention in a moment of excitement.<\/p>\n\n\n\n

Voice actors are masters of their silver tongues. Are you looking for a voice over for your project? Then check out Voice123<\/a>! There\u2019s an abundance of high-quality, unique voices that can pull in your audiences and ensure your message is heard. That\u2019s all we have this time. We\u2019re wishing you the very best in successfully writing to be heard, and we hope that this article has helped!<\/p>\n\n\n\n

\n
POST A PROJECT<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Knowing how to write so you can really be heard lies at the core of marketing today \u2014 especially online and if you’re using voice over. When it comes to marketing, you can have either a few minutes or a few seconds to get your message out there. Your audience will see what you write …<\/p>\n

How to write so you can really be heard!<\/span> Read More »<\/a><\/p>\n","protected":false},"author":45,"featured_media":21463,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1378],"tags":[1187,2,219,4,804,13,522],"class_list":["post-21458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends-tactics","tag-scripwriting","tag-voice-actor","tag-voice-actors","tag-voice-over","tag-voice-over-industry","tag-voice123","tag-writing"],"acf":[],"yoast_head":"\nHow to write so you can really be heard! - VoiceTalks<\/title>\n<meta name=\"description\" content=\"The key to marketing today - especially online and if you're using voice over - is knowing how to write so you can really be heard! 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